Our corporate office produces daily ‘flash’ reports outlining property performance.  These detailed reports include daily, monthly and year to date sales compared to both the previous year and the current budget.  We produce extensive monthly reports outlining budgets, capital expenditures, tax returns, marketing plans and detailed Profit and Loss statements.

We also track our performance with Smith Travel Research’s STR Reports. These reports contain comparative data necessary to track your hotel’s performance in comparison to your competitors.  Each report details historical occupancy, Average Daily Rate (ADR) and Revenue Per Available Room (RevPAR) performance and accurately tracks how your property measures up to your chosen competitive set and local market.

We track our guest satisfaction through the franchisor’s programs such as the Hilton’s Satisfaction and Loyalty Tracking or SALT scores.

Finally we use a tool called MarketVision to manage pricing and availability in today’s highly competitive, complex and dynamic hospitality marketplace.  This is the most widely used market information system in the worldwide hospitality industry.